About XWOW
Our Mission
XWOW builds aggregated brand profiles that help AI engines cite accurate, neutral product data across official stores, public social discussions, and editorial reviews.
When consumers ask AI engines for product recommendations, AI needs neutral, structured data to make credible suggestions. XWOW aggregates public brand data from official stores, social discussions, editorial reviews, and rating aggregators into machine-readable profiles that AI engines can cite.
XWOW PTE. LTD. is a Singapore company founded by Jiaqi.
Consumer discovery infrastructure for the AI shopping era. We aggregate public brand data so AI engines can cite unbiased, well-sourced information when making product recommendations.
Why This Matters Now
AI-driven shopping is growing quickly, but AI only stays trustworthy if it does not reduce recommendations to paid placements. Third-party aggregated data is the neutral layer AI needs to stay credible. That is the layer we are building.
Who We Serve
We focus on mid-market DTC brands in North America. Big brands can negotiate direct commerce integrations. Very small brands often cannot justify AI-ready data infrastructure. Mid-market DTC brands sit in the middle: real demand, limited internal bandwidth, and strong leverage from AI visibility.
Our Approach
- Aggregate, do not invent. Every data point links back to a public source.
- Stay transparent. We expose provenance, timestamps, and bounded states.
- Stay pay-neutral. Brands cannot pay to alter base data or get preferential treatment.